︎︎︎Problem
Redefine creative direction to attract younger generation and obtain current customer base.
Revlon needs to refresh brand identity and digital experience. Teamed with design director and UX designers, our team did experience brief to set project goals, locate opportunities and find key considerations. My role is to execute competitive analysis and create medium wireframes for web, incorporating brand story content throughout the entirety of the site.
Redefine creative direction to attract younger generation and obtain current customer base.
Revlon needs to refresh brand identity and digital experience. Teamed with design director and UX designers, our team did experience brief to set project goals, locate opportunities and find key considerations. My role is to execute competitive analysis and create medium wireframes for web, incorporating brand story content throughout the entirety of the site.
︎︎︎Chanllenge
Explore multi-device seamless experience to bring contents beyond only the transactional.
My role is to migrate the brand identity to Apple TV Interface following Apple's Human Interface Guidelines. I executed contents audit and prioritize features and functionality for the foundational release. In the pursuit of Inclusive Design, the interfaces were all designed to involve voice command.
Explore multi-device seamless experience to bring contents beyond only the transactional.
My role is to migrate the brand identity to Apple TV Interface following Apple's Human Interface Guidelines. I executed contents audit and prioritize features and functionality for the foundational release. In the pursuit of Inclusive Design, the interfaces were all designed to involve voice command.
01.
Screen saver
/Apple TV
02.
Recommendation
03.
Content Listing Page
04.
Overview
05.
Dark mode
